If you’re on the hunt for a delightful twist on classic brownies, this Strawberry Brownies Recipe is your ticket to a pink-hued, chewy dessert that bursts with sweet strawberry flavor and a hint of white chocolate magic. Combining the ease of a boxed strawberry cake mix with simple pantry staples, these brownies offer a beautifully moist texture and a vibrant color that’s perfect for any occasion—from casual family nights to celebratory gatherings. The final glossy glaze adds a luscious finish, making these treats every bit as irresistible as they are fun to make.

Ingredients You’ll Need
Gathering the right ingredients for the Strawberry Brownies Recipe is wonderfully straightforward. Each component plays a vital role in creating that perfect blend of flavor, texture, and sweetness that makes these brownies so memorable.
- Strawberry cake mix: The star ingredient providing a sweet, fruity base and beautiful pink color.
- Large eggs: Help bind the batter and contribute to the brownies’ structure and moistness.
- Vegetable oil: Keeps the brownies tender and chewy without weighing them down.
- White chocolate chips (optional): Add creamy bursts of sweetness that pair beautifully with the strawberry flavor.
- Powdered sugar: Used to make a smooth, sweet glaze that enhances the presentation and adds an extra hint of vanilla-scented sweetness.
- Milk: Thins the glaze to the perfect drizzling consistency.
- Vanilla extract: Boosts flavor depth in the glaze with its warm, aromatic notes.
How to Make Strawberry Brownies Recipe
Step 1: Prep Your Pan and Oven
Start by preheating your oven to 350°F (175°C). Prepare an 8×8-inch baking pan by lining it with parchment paper or lightly greasing it. This will ensure your Strawberry Brownies Recipe come out cleanly and keep their perfect shape.
Step 2: Mix Your Batter
In a large mixing bowl, combine the strawberry cake mix, eggs, and vegetable oil until a thick, smooth batter forms. If you’re feeling a little fancy, fold in half a cup of white chocolate chips now. These add a dreamy, melty texture and contrast the fruity strawberry notes beautifully.
Step 3: Bake to Perfection
Pour the batter evenly into your prepared pan, smoothing the surface with a spatula. Bake for 18 to 22 minutes. You’ll know they’re ready when the edges look set and a toothpick inserted in the center comes out with just a few moist crumbs clinging to it. Be careful not to overbake — you want those brownies chewy and tender.
Step 4: Cool Completely
Once out of the oven, let the brownies cool fully in the pan. This step is crucial for the glaze to set nicely and prevent it from melting into the warm brownies.
Step 5: Whip Up the Glaze and Finish
In a small bowl, whisk the powdered sugar, milk, and vanilla extract together until smooth. Drizzle this luscious glaze all over the cooled brownies. Give it some time to set so each square gets a pretty, sweet finish.
How to Serve Strawberry Brownies Recipe

Garnishes
Top your strawberry brownies with fresh sliced strawberries or a sprinkle of freeze-dried strawberry powder to dial up their strawberry charm. A few white chocolate curls also look lovely and hint at the flavor inside.
Side Dishes
These brownies pair perfectly with a scoop of vanilla ice cream or a dollop of freshly whipped cream, making dessert feel truly indulgent. For a fresh finish, serve with a side of mixed berries or a light mint leaf garnish.
Creative Ways to Present
For a party or gift, cut the brownies into small bite-sized squares and arrange them beautifully on a serving platter. Package them in pastel-colored boxes or wrap with a pink ribbon to highlight their cute, pink nature. You could even drizzle extra glaze in fun patterns or sprinkle colorful sprinkles on top for texture and whimsy.
Make Ahead and Storage
Storing Leftovers
Your strawberry brownies will stay moist and chewy for up to three days when stored in an airtight container at room temperature. Just be sure to keep them away from direct sunlight to preserve their vibrant hue.
Freezing
For longer storage, wrap individual squares tightly in plastic wrap and place them in a freezer-safe bag. They freeze beautifully for up to three months. Thaw overnight in the refrigerator or on the counter before enjoying.
Reheating
To bring back that freshly-baked warmth, pop brownies into the microwave for 10 to 15 seconds or warm them briefly in a low oven. The glaze might soften slightly, making each bite extra gooey and delightful.
FAQs
Can I use a different cake mix flavor?
While strawberry cake mix is key to the signature bright pink color and flavor, you can experiment with raspberry or cherry mixes for a similar fruity twist. Just expect some variation in taste and appearance.
What if I don’t have white chocolate chips?
They’re optional, so no worries if you don’t have them. You can omit the chips or substitute with regular chocolate chips or even chopped nuts for crunch.
Can I make these gluten-free?
Yes! Use a gluten-free strawberry cake mix and ensure any other ingredients are gluten-free certified to keep these brownies safe for gluten-sensitive folks.
Is there a way to intensify the strawberry flavor?
Add 1/4 cup of freeze-dried strawberry powder directly to the batter for a deeper and more natural strawberry punch without adding moisture.
How do I avoid overbaking the brownies?
Keep a close eye on the baking time and perform the toothpick test starting at 18 minutes. Take them out as soon as the center has moist crumbs to maintain that perfect chewy texture.
Final Thoughts
There’s something truly special about a dessert that’s fast to make, beautiful to behold, and indulgently flavorful — and this Strawberry Brownies Recipe hits every mark. Whether you’re making them for a cozy night in or a festive celebration, these brownies will quickly become a go-to favorite. So grab your ingredients, fire up that oven, and treat yourself to some pink, chewy joy. You won’t regret it!
Print
Strawberry Brownies Recipe
- Prep Time: 10 minutes
- Cook Time: 20 minutes
- Total Time: 30 minutes
- Yield: 9 servings
- Category: Dessert
- Method: Baking
- Cuisine: American
- Diet: Vegetarian
Description
These Strawberry Brownies are a delightful twist on traditional brownies, featuring a vibrant pink strawberry cake mix base that delivers a dense, chewy texture and sweet strawberry flavor. Enhanced with optional white chocolate chips and topped with a smooth powdered sugar glaze, they make a perfect, easy-to-make dessert for any occasion.
Ingredients
Brownie Batter
- 1 box strawberry cake mix
- 2 large eggs
- 1/3 cup vegetable oil
- 1/2 cup white chocolate chips (optional)
Glaze
- 1/2 cup powdered sugar
- 1–2 tablespoons milk
- 1/2 teaspoon vanilla extract
Instructions
- Prepare the Pan: Preheat your oven to 350°F (175°C) and line an 8×8-inch baking pan with parchment paper or lightly grease it to prevent sticking.
- Make the Batter: In a large mixing bowl, combine the strawberry cake mix, eggs, and vegetable oil. Mix thoroughly until you achieve a thick and uniform batter. If desired, gently fold in the white chocolate chips for added texture and sweetness.
- Bake the Brownies: Evenly spread the batter in the prepared baking pan, smoothing the top. Bake in the preheated oven for 18–22 minutes or until the edges are set and a toothpick inserted in the center comes out with moist crumbs, ensuring the brownies stay dense and chewy.
- Cool the Brownies: Remove the pan from the oven and allow the brownies to cool completely in the pan to firm up, which makes glazing and slicing easier.
- Prepare the Glaze: In a small bowl, whisk together the powdered sugar, milk (start with 1 tablespoon and add more as needed), and vanilla extract until smooth and pourable.
- Glaze and Serve: Drizzle the glaze over the cooled brownies evenly. Let the glaze set for a few minutes before slicing the brownies into 9 squares. Enjoy!
Notes
- For a richer strawberry flavor, consider adding 1/4 cup freeze-dried strawberry powder to the batter.
- These brownies are dense and chewy; avoid overbaking as it can dry them out.
- Store cooled brownies in an airtight container for up to 3 days to maintain freshness.

